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Why The Juicys?

Why The Juicys?

Posted August 28, 2014 by Jerod Clark

We’re in the middle of The Juicys nomination season where we’re asking churches to share the great things they’re doing in communications.  And as the deadline for applications is approaching, I want to share our motivation for creating The Juicys.

Communications is central to a strong congregation.  That’s our belief.  When members are connected to the church and understand what’s going on, they become more engaged.  And if they’re more engaged, there’s a better chance they want to share their excitement about their church with their friends.  From big things like casting vision, to smaller details like announcing weekly events, a church that’s intentional about communication will be a healthier place.

Yet, communication is an area often glossed over by churches. It’s viewed as too complicated, too time consuming or just not necessary.  In essence it’s ignored.  Things like the weekly bulletin or in service announcements become a throw-away moment instead of something that can have a bigger impact. 

And that’s just a start.  External communication to your community is important, too.  In a world where churches are competing against slick advertisers for people’s attention, there are too many missed opportunities by churches that just aren’t thinking about how to present themselves.

That’s why we want to reward churches who are doing great things in communications by giving them $2000 for their next project.  We want to encourage them to keep moving forward.  And we hope to motivate other churches by showing them the success that can come from good communications.

We also hold education as a high value.  We’ll share the stories of the churches that get grants as a way to inspire and guide other churches who are looking to do similar kinds of projects.  We are all in this together.

The deadline for nominating your church communications project is just a couple of weeks away.  And as September 30 sneaks up, my hope is you’ll join the churches who’ve already applied in saying we believe communication matters.  Your project doesn’t have to be the biggest, budget busting thing.  We’re looking for churches of any size, anywhere in the world, that are using good strategies and best practices.  If you’re improving in any way, we want to share it with other churches.

We know communications come with conflicts.  We understand it can be a thankless job.  But we also understand the great importance and rewards that come when communications are done well.  It can have a major impact for God’s Kingdom.

Filed under: Church Juice, The Juicys

About the Author

Jerod Clark

Jerod joined ReFrame Media in 2007 and built Church Juice from scratch. He poured all his passion for branding, marketing, and messaging into the ministry, publishing e-books, blog posts, and speaking at conferences to help churches energize their communications. He also served as ReFrame’s in-house graphic designer. Before beginning his work at Church Juice, Jerod was a local TV news reporter. In 2016, Jerod stepped away from the ministry to pursue interests in marketing and communications on new horizons.

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Comments (2)

  • Ayub Anjum
    10:45 AM
    Sat, Aug 30, 2014

    Dear Brother
    Greeting and blessing
    How are you?We are doing well and work is going well.We want strong faith in Pakistan.We have tow Sunday school at tow villages.We give gospel education of children.We want spread the messages of God in Pakistan.you know we are living in Muslim society of Pakistan.I hope you will keep touch with us in future.If you like i can send you report and picture of our Sunday school children and situation of christian community.Best wishes with you
    God bless you
    Ayub Anjum
    Pakistan

  • Ayub Anjum
    10:48 AM
    Sat, Aug 30, 2014

    Dear Brother
    Greeting and blessing
    How are you?We are doing well and work is going well.We want strong faith in Pakistan.We have tow Sunday school at tow villages.We give gospel education of children.We want spread the messages of God in Pakistan.you know we are living in Muslim society of Pakistan.I hope you will keep touch with us in future.If you like i can send you report and picture of our Sunday school children and situation of christian community.Best wishes with you
    God bless you
    Ayub Anjum
    Pakistan

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