Browse
Sharing Christmas

Sharing Christmas

Posted November 25, 2013 by Jerod Clark

Are you equipping your members to share Christmas with their friends? 

We know Christmas is one of those times where people who don’t regularly go to church are more open to thinking about it. We also know one of the most successful ways to get someone to visit your church is through a personal invitation. So when you put the two together, as church leaders, it’s important to make sure we’re helping members know what Christmas services will be like and give them help in inviting friends. Here are a few ideas of how you can do that.

  • Give a glimpse. Don’t make your church’s Christmas festivities a complete surprise.  Sure, you might want to keep some elements secret, but let your congregation know the general theme. Will it be a more traditional, homey experience? Or will it be a drama production? Maybe there are pieces of both. Whatever you’re doing, be clear and realistic with your congregation about the Christmas experience. Knowing the gist will make them more comfortable about sharing it with others. 
  • Tell them how to talk about it. As a church, if we want our attenders to share our Christmas services, let’s help them out with some talking points. It can be intimidating for many to talk with friends or co-workers about church. Give folks some conversation starters. Equip them with language that fits the vision of what Christmas means and how it will be expressed in your services.
  • Equip them with tools. Churches use all sorts of items as invite tools. Whether it’s poinsettias, cookie cutters, CDs, invite cards, online videos or website resources, think of ways to help your members more easily start a conversation with someone about church. These tools don’t have to be fancy or physically tangible, but they should be something that helps remove the barrier of intimidation of talking about church. An invite tool should also be something that’s useful and stirs emotion with the recipient.

How does your church handle this? What do you do to equip your members to share Christmas?

Filed under: Communications, Holidays, Christmas

About the Author

Jerod Clark

Jerod joined ReFrame Media in 2007 and built Church Juice from scratch. He poured all his passion for branding, marketing, and messaging into the ministry, publishing e-books, blog posts, and speaking at conferences to help churches energize their communications. He also served as ReFrame’s in-house graphic designer. Before beginning his work at Church Juice, Jerod was a local TV news reporter. In 2016, Jerod stepped away from the ministry to pursue interests in marketing and communications on new horizons.

Don't miss a post

Join our email list

Comments (1)

  • Laurie Neumann
    2:12 PM
    Mon, Nov 25, 2013

    I think it’s a great idea to help prepare your congregation invite others. I know it can be difficult to know how to go about it, so ideas are helpful.  It’s a good idea too, about letting your attenders know the general theme of the service - it may suit some and not others,  and it helps to know beforehand.

Leave a Comment

Share your thoughts about this blog post with us.
All fields are required.

Recent Posts

Snappy Solutions
Snappy Solutions
1

Posted February 13, 2019 by Matthew Hooper

Snapchat is one of the many social communication options around. It’s unique feature of deleting posts means you needs to navigate this social channel in a completely different way.
The Best Time to Post on Facebook
The Best Time to Post on Facebook
0

Posted February 11, 2019 by Jordan Gorveatte

With algorithms and engagement constantly changing, what are the best times to post on Facebook? We break it down for you here.
Instagram and the Visual Web
Instagram and the Visual Web
0

Posted February 6, 2019 by Bryan Haley

Your church needs to think more visually. Instagram’s wild success and influence is continuing to move the web toward visual.
4 Things Churches Need to Stop Posting on Social Media
4 Things Churches Need to Stop Posting on Social Media
6

Posted February 4, 2019 by Robert Carnes

There’s plenty of articles talking about what the church could add to their social media channels. This article is the opposite of that—four things that churches should stop adding online.
The McDonald’s Method
The McDonald’s Method
1

Posted January 29, 2019 by Matthew Hooper

3 guys walk into a church. They all question what year they walked into. Should you update your building’s look? How should you go about a building update?
Good Websites Remove Barriers
Good Websites Remove Barriers
1

Posted January 22, 2019 by Bryan Haley

After moving to a new city, we started looking online for a new church, and it made me realize how many churches don’t prioritize their website. A poor website does nothing to help potential guests want to show up on Sunday. Here’s how a good website removed barriers.
2019 Design Trends Forecast
2019 Design Trends Forecast
2

Posted January 17, 2019 by Gage Hunt

What should your church be expecting out of graphic design trends this year? Here's our best guess.
15 of the Best Church Websites for 2019
15 of the Best Church Websites for 2019
0

Posted January 15, 2019 by Bryan Haley

We've spent dozens of hours searching the web to find the best church websites in North America. Here are 15 of the best church websites this year.
Go Live or Go Home: Streaming Strategy for Small Churches
Go Live or Go Home: Streaming Strategy for Small Churches
1

Posted December 27, 2018 by Matthew Hooper

Thanks to Youtube, Facebook Live, and the advent of affordable smartphones, anyone can get in on the online church game. Here are some questions to work through to set up a winning strategy with taking your church live.
A Checklist for Your Ministry’s Online Strategy in 2019
A Checklist for Your Ministry’s Online Strategy in 2019
1

Posted December 20, 2018 by Tyler Rominger

Here are some thoughts, formed into a checklist of sorts, in order to help you form your organization’s online strategy for 2019.