Browse
Sharing Christmas

Sharing Christmas

Posted November 25, 2013 by Jerod Clark

Are you equipping your members to share Christmas with their friends? 

We know Christmas is one of those times where people who don’t regularly go to church are more open to thinking about it. We also know one of the most successful ways to get someone to visit your church is through a personal invitation. So when you put the two together, as church leaders, it’s important to make sure we’re helping members know what Christmas services will be like and give them help in inviting friends. Here are a few ideas of how you can do that.

  • Give a glimpse. Don’t make your church’s Christmas festivities a complete surprise.  Sure, you might want to keep some elements secret, but let your congregation know the general theme. Will it be a more traditional, homey experience? Or will it be a drama production? Maybe there are pieces of both. Whatever you’re doing, be clear and realistic with your congregation about the Christmas experience. Knowing the gist will make them more comfortable about sharing it with others. 
  • Tell them how to talk about it. As a church, if we want our attenders to share our Christmas services, let’s help them out with some talking points. It can be intimidating for many to talk with friends or co-workers about church. Give folks some conversation starters. Equip them with language that fits the vision of what Christmas means and how it will be expressed in your services.
  • Equip them with tools. Churches use all sorts of items as invite tools. Whether it’s poinsettias, cookie cutters, CDs, invite cards, online videos or website resources, think of ways to help your members more easily start a conversation with someone about church. These tools don’t have to be fancy or physically tangible, but they should be something that helps remove the barrier of intimidation of talking about church. An invite tool should also be something that’s useful and stirs emotion with the recipient.

How does your church handle this? What do you do to equip your members to share Christmas?

Filed under: Communications, Holidays, Christmas

About the Author

Jerod Clark

Jerod joined ReFrame Media in 2007 and built Church Juice from scratch. He poured all his passion for branding, marketing, and messaging into the ministry, publishing e-books, blog posts, and speaking at conferences to help churches energize their communications. He also served as ReFrame’s in-house graphic designer. Before beginning his work at Church Juice, Jerod was a local TV news reporter. In 2016, Jerod stepped away from the ministry to pursue interests in marketing and communications on new horizons.

Don't miss a post

Join our email list

Comments (1)

  • Laurie Neumann
    2:12 PM
    Mon, Nov 25, 2013

    I think it’s a great idea to help prepare your congregation invite others. I know it can be difficult to know how to go about it, so ideas are helpful.  It’s a good idea too, about letting your attenders know the general theme of the service - it may suit some and not others,  and it helps to know beforehand.

Leave a Comment

Share your thoughts about this blog post with us.
All fields are required.

Recent Posts

Why Your Church Needs a Brand
Why Your Church Needs a Brand
0

Posted November 6, 2018 by Robert Carnes

Branding can feel like a bad thing within the church. In reality, that’s not the case. It’s not in the Bible so why do we need to talk about it? How we represent ourselves can impact who we’re able to build relationships with.
What is Branding?
What is Branding?
0

Posted November 1, 2018 by Bryan Haley

Whether you realize it or not, your church has a brand. What is a brand? What can you do to help your church’s brand?
After the Event
After the Event
0

Posted October 30, 2018 by Joe Gallant

You've followed all of Church Juice's tips for planning a church event. Promotion has begun, logistics have all been organized. There's a real buzz around the church and community, and people are excited about attending. So what now? How do you plan for after the event has taken place?
Maximizing Christmas Eve
Maximizing Christmas Eve
2

Posted October 18, 2018 by Ernesto Alaniz

Many churches have learned the impact of a special holiday gathering. Christmas Eve may be the easiest invite to our unsaved friends all year. Here’s some things to consider as you plan your gathering.
The Best Form of Marketing
The Best Form of Marketing
0

Posted October 16, 2018 by Bryan Haley

There are a lot of ways you could be advertising for your next outreach event. Here’s the best way you can communicate what’s happening at your church.
Sharing Church Photos Online
Sharing Church Photos Online
6

Posted October 11, 2018 by Bryan Haley

Sharing images and video of events is a great way to share stories and celebrate what's happening in your church. But that also means we need to talk about privacy, expectations, and good practices.
The Real Mission of Big Events
The Real Mission of Big Events
0

Posted October 9, 2018 by Jeanette Yates

We want our church to be missional. What if our big attractional church event is actually vital to the mission?
How to Use Social Media for Outreach Events
How to Use Social Media for Outreach Events
1

Posted October 4, 2018 by Jordan Gorveatte

Social media and the internet mean there are ways to draw people into your church’s events that are relatively easy and extremely cost-effective. As we discuss how to use social media to draw people in for these events, we’ll identify three steps: inform, compel, and invite.
Planning Your Fall Outreach: Think Follow-Up First
Planning Your Fall Outreach: Think Follow-Up First
0

Posted October 2, 2018 by Bryan Haley

We put a lot of time into our fall outreach events, bringing new families to our church. But what happens after the event is over is just as important as the lead-up to the event.
Where Do You Struggle?
Where Do You Struggle?
0

Posted October 1, 2018 by Bryan Haley

To start out the last quarter of 2018, we're asking you 5 quick questions.