Whether we realize it or not, the photos we use on our church website communicate a message to potential visitors. The images we end up using on our website needs to authentically express the life of our church.
Your church’s guest information card is an on ramp to the life of your church. It’s “permission granted” to communicate with the visitor. Shape your response process to invite newcomers into deeper relationship and engagement with your church.
The slow and clunky response of Equifax to its recent data breach is a reminder of why it is important to be prepared for unlikely scenarios. Let’s make sure our churches are better prepared and respond more effectively in times of crisis.
Because so many people are already on Facebook, that can commonly be where someone first encounters your church. Similarly to how you upkeep the front of your building or invest in a good website, you should give some thought to how your Facebook Page represents your church at first look.