Visitor’s Perspective

Case Studies & White Papers

  • Low-Hanging Fruit: Six Things You Can Easily Accomplish in the Next Three Months

    We all can get busy.  It's just the nature of working at a church.  This resource gives some easy things you can do that won't take a lot of time, but they can make a difference for visitors and regular attenders a like. Topics include: website auditing, spring cleaning, signage, volunteer...

  • Website 101: Seven Basics Vital to a Good Site

    A good website is important now more than ever. More and more people's first visit to your church is through your website and not through your front doors.  In this resource, you'll find seven things that are crucial to think about when you're creating or redesigning a website.

Blog Posts

  • The Church Should Function Like A Startup

    There is a mindset most successful startup companies have that could really benefit churches.  First, startups are trying to identify and fill unmet needs.  They’re not copiers but problem solvers.  It’s hard and financially improbable for a new company to do what someone else is already doing. ...

  • Beyond Greeters: Welcoming is a Church Wide Value

    There is more to the company Zappos than just selling shoes.  The ecommerce giant spends a lot of time casting and sharing their core values for running a business that values customers beyond them buying something. In a tweet, there was a great quote about customer service from Zappos CEO Tony...

  • Website Spring Cleaning Tips

    Fresh air. Melted snow. As a Chicagoan, I’m optimistic that warm weather will soon be here to stay. The joy of warmth also comes with the task of cleaning up the mess winter left behind. If the change of seasons motivates you to do something new, here are five tips for sprucing up your church...

  • Welcoming Visitors During A Church Service

    I’ve always been terrified by the way my childhood church welcomed new people. Near the beginning of the service, the pastor asked guests to stand up so they could be recognized. That alone was awkward. Then an usher ran around and gave each visitor a bag of microwave popcorn with some church...

 
 

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