Branding

Case Studies & White Papers

  • Case Study: The Church Juice Branding Process

    We spent a long time developing Church Juice.  From fine tuning our vision to creating the branding, we took intentional steps and made strategic decisions that formed what Church Juice looks like today.  Since we want everything we do to be an educational opportunity for you, we've published this...

  • Low-Hanging Fruit: Six Things You Can Easily Accomplish in the Next Three Months

    We all can get busy.  It's just the nature of working at a church.  This resource gives some easy things you can do that won't take a lot of time, but they can make a difference for visitors and regular attenders a like. Topics include: website auditing, spring cleaning, signage, volunteer...

Blog Posts

  • Memorable Brand Identity

    Recently, I was reading an article outlining three key elements of branding: knowing your audience, keeping your brand consistent and making your identity memorable.  While all of these points are important, the idea of making your brand memorable stuck out to me.  Being memorable has two sides to...

  • Church Communications in 2014

    A new year is a great motivator to do something better. For many of you, church communications is on that list. Looking ahead, here are five areas where you might want to focus your attention in 2014. Get serious about mobile. A website that doesn’t work on a mobile phone is just as bad as if the...

  • Bethel CRC is a Juicys Winner

    (The Juicys are a way to recognize and reward churches who’ve worked to improve their church communications during the last year.  It includes giving them a grant to jump-start their next project.  This week we're  announcing the 2013 winners.  There are five in total.  Two are larger churches and...

  • The Church at Severn Run is a Juicys Winner

    (The Juicys are a way to recognize and reward those churches who’ve worked to improve their church communications during the last year.  It includes giving them a grant to jump start their next project.  This week we'll be announcing the 2013 winners.  There are five in total.  Two are larger...

 
 

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