Posted September 17th 2013 @ 10:42 am by Jerod
Web design is always evolving. Aesthetics shift and new technology lets developers create websites that function in different and exciting ways. If you’re involved in creating or maintaining your organization’s website, here are three design trends you should be familiar with.
Flat. This style of graphic design goes back to the basics. It’s clean and simple without the extra flourishes or bevels. Flat design embraces open space. Oddly enough, I credit Microsoft with leading this trend in...
Posted September 12th 2013 @ 9:13 am by Jerod
Yahoo recently launched its new logo. It’s part of an overall brand refresh where the company has created some really beautiful products. I never ever thought I would use a Yahoo program on a regular basis, but the new iOS weather app is useful and visually stunning. I have friends who love the Flickr app, too.
The new logo itself is the latest piece of the overhaul. It’s fine. It’s nothing spectacular, but Yahoo executives think it’s a great expression of a newly reimagined and...
Posted September 07th 2013 @ 8:00 am by Jerod
I first met Tim Schraeder back in 2008 at the very first Echo Conference. At the time, Church Juice only existed in theory on a piece of paper. There was no website, no branding or even a true sense of what the project would be. I was at Echo to network, but honestly I was sort of a nervous mess having just jumped in to the world of church communications.
I happen to sit next to Tim during a session. I knew his face from following him online. He had just killed the weekly print bulletin...
Posted September 04th 2013 @ 10:42 am by Jerod
The words we use matter.
As communicators we have the power to craft a story and stir emotion with the sentences we write. I was reminded of this as I read an excerpt from Bill Hybel’s book Axiom. He shared how his team decided on the language to use when presenting the church’s vision to the congregation. Here’s what he said about the compassion element of Willow Creek’s vision:
Then came compassion. But instead of just saying we were going to “be compassionate,” (big yawn), we said we were...
Posted August 27th 2013 @ 10:21 am by Jerod
Facebook announced a new photo-sharing feature that will help you be more collaborative. While it’s not available to all users yet, Facebook will be rolling out shared albums soon.
In its most basic form, shared albums will let you assign multiple people who can contribute to a single album. As the owner of an album, you can choose contributors who can add photos, tag people and add other contributors. They can only delete the photos they upload, but as the owner of the album, you still...
Posted August 21st 2013 @ 9:29 am by Jerod
We’re so excited to announce The Juicys are back for a third year.
If you’re new to Church Juice, or just need a refresh, The Juicys are our annual way of rewarding churches who are doing great communications projects.
We’ll be awarding two $2000 grants, with the likelihood of some smaller $1000 runner-up grants as well, for churches that have great vision for effectively using communications tools to reach their congregations and surrounding communities.
The Juicys aren’t just about...
Posted August 14th 2013 @ 11:36 am by Jerod
We often spend time taking about the importance of mission and vision for an organization. They guide what you do and help you make decisions.
Yet sometimes we lump mission and vision together, thinking they’re the same thing. While the two complement each other, one doesn’t replace the other. Here’s a look at how vision, mission and organizational goals all fit together.
Vision: Your vision is looking forward to who you want to be as an organization. What impact do you want to make? What can...
Posted August 07th 2013 @ 9:43 am by Jerod
You’ll often hear people say custom designed websites will always be better for an organization than using a template. There’s an argument to be made for that, but often the reality in many churches is the lack of budget for something custom.
A quality template based site can be an option, but it takes work to pick the right one. So if your church is looking to build a website using WordPress, (a free, open source content management system with low-cost, customizable template style themes) or...
Posted July 26th 2013 @ 11:34 am by Jerod
The 2013 Echo Conference is winding down and like most years there’s a prevailing theme. This year it’s twofold:
- Tell more stories in all of your church communictions.
- Don’t let fear stop you from doing something new and great. Often times when we feel fear, or hear the negative voices in our head, it means we’re actually moving in the right direction.
And like other years, I’m left with a lot of things stuck in my head from the sessions I attended or the conversations I’ve had. While...
Posted July 26th 2013 @ 8:45 am by Jerod
Tim Peters is a church communications strategist and creator of Sayge Resources. He's consulted hundreds of churches and non-profit organizations in the areas of marketing, communications and technology.
What you communicate to people is what they expect will happen.
Why does guest experience matter?
- It impacts your brand.
- It impacts return visits
How do you communicate experience?
- Determine who you are
- Communicate who you are. If you don’t know who you are you will communicate...